Posts

43 Free Tools to Cover All Your SEO Needs

When it comes to SEO, one must need to use a variety of Tools to speed up the data collection, research and processing works.

There are thousands of tools out there.

Some very good tools are paid and highly Expensive. So if you are a newbie or a Freelancer, they might be out of your Budget.

But there are again some few Good and FREE Tools, to get you Sorted.

Google PageSpeed Insights

https://developers.google.com/speed/pagespeed/insights/

Enter a URL, and this tool will test the loading time and performance for desktop and for mobile, plus identify opportunities to improve (and pat you on the back for what you’re doing well). The mobile results also come with a user experience score, grading areas like tap targets and font sizes.

Agency Analytics

https://agencyanalytics.com

An Amazing Tool to know all the Technical SEO Issues, Keyword Research, Competitive Backlink Analysis and so much more.

A 360 degree tool to cover your every SEO Need.

Keywordtool.io

https://keywordtool.io/

Enter a keyword, and the Keyword Tool provides a huge handful of long-tail keyword opportunities, organized alphabetically.

Google Analytics

https://www.google.com/analytics/

In addition to tracking pretty much every bit of traffic you could imagine on your website, Analytics also surfaces many keyword insights as to which terms people use to land on your pages.

SEOCRAWLER

https://agencyanalytics.com

One of the best SEO Tool Out there. Know all the Technical SEO Errors, Competitor Traffic Analysis, Keyword Research, Backlink Comparison and so much more.

A must use tool for SEO.

Google Keyword Planner

https://adwords.google.com/intl/en_in/home/tools/keyword-planner/

Enter a keyword or group of keywords into the tool, and Google will return all sorts of helpful stats to guide your keyword strategy: monthly search volume, competition, and even suggested terms you might not have considered.

Google Trends

https://trends.google.com/trends/?geo=US

A quick browse or search through Google Trends can show you the hockey-stick rise of potential terms and SEO opportunities for your content.

QuickSprout Website Analyzer

https://www.quicksprout.com/

The QuickSprout tool does a comprehensive look at just about everything: SEO optimization, speed, tags, keywords, social, links, and even competitor comparisons.

Schema Creator

https://raventools.com/site-auditor/seo-guide/schema-structured-data

Create custom code so that your reviews, events, organizations, and people are displayed the way you want on search pages. Once you’ve created your schema code, copy and paste to your website, or try the free WordPress plugin for an even easier implementation.

SimilarWeb

https://www.similarweb.com/

Use this tool to compare traffic between two websites, a helpful tool for competitor research.

XML Sitemaps

https://www.xml-sitemaps.com/

Simply enter your site’s URL and some optional parameters, and XML Sitemaps will create a sitemap that you can upload to Google Webmaster Tools.

SEO Site Checkup

https://seositecheckup.com/

Site Checkup runs through a fast audit of your site, checking for proper tags and surfacing any errors that might come up.

Find Broken Links

https://www.internetmarketingninjas.com/seo-tools/google-sitemap-generator/

The link report from Ninja Internet Marketers combs through your whole site and highlights a number of link insights, including the internal and external links that need fixing.

Moz toolbar

https://moz.com/products/pro/seo-toolbar

Know PA (Page Authority), DA (Domain Authority) of any website

Robots.txt Generator

http://www.yellowpipe.com/yis/tools/robots.txt/

Robots.txt files let the web robots know what to do with a website’s pages. When a page is disallowed in robots.txt, that’s instructions telling the robots to completely skip over those web pages. There are some exceptions in which case a robots.txt might be ignored, most notably malware robots that are looking for security issues.

Structured Data Testing Tool

https://search.google.com/structured-data/testing-tool

Structured data helps to provide context to the information on your page. This tool from Google uses live data to validate the structured data for any web page, or you can copy/paste code to test it.

Domain Hunter Plus

http://domainhunterplus.com/

This magic extension for Chrome not only helps you find important broken links, but also tells you if the links point to an available domain.

Robots.txt Testing Tool

https://technicalseo.com/seo-tools/robots-txt/

Many robots.txt files contain hidden errors not easily visible to humans. Run your file through this tool and you never know what you’ll discover.

Linkstant

http://www.linkstant.com/

This nifty analytics tool alerts you anytime someone links to your website. Great for outreach and intelligence gathering.

SEO Tools for Excel

http://nielsbosma.se/projects/seotools/

You don’t need to be an Excel ninja to use Niels Bosma’s SEO Tools for Excel. This plugin does so many things many SEOs won’t work without it.

SEOQuake

http://www.seoquake.com/

More raw data than any other SEO toolbar out there.

Beam Us Up

http://beamusup.com/

SEO crawling software. Great free alternative to Screaming Frog. Integrates with Excel and Google Drive. Only available for Windows.

Yandex Metrica

https://metrica.yandex.com/

100% free web analytics software. Includes heat maps, form analytics, session reply, and many other features you typically wouldn’t see in a free tool.

Keyword Shitter

http://keywordshitter.com/

Generates hundreds and thousands of keyword suggestions from your seed keyword(s). You can also download all keyword suggestions to a .txt file in one click (no sign-up required).

LSIgraph.com

https://lsigraph.com/

Latent Semantic Indexing (LSI) keywords generator. Enter a seed keyword, and it’ll generate a list of LSI keywords (i.e. keywords and topics semantically related to your seed keyword). TextOptimizer is another very similar tool that does roughly the same job.

CoSchedule’s Headline Analyzer

https://coschedule.com/headline-analyzer

Shows how your title tag looks in the SERPs, plus gives you advice on how to improve it and get more clicks.

Check My Links extension

https://chrome.google.com/webstore/detail/check-my-links

The free Check My Links extension lets you check the integrity of the links you post (or plan to post) in your articles to ensure they work.

After you install the extension, open the page you want to check and click the Check My Links icon on the toolbar. The app will then start testing the links on the page and display the results in a box in the upper-right corner of the screen.

Broken links are highlighted in red, problematic links in yellow, and good links in green.

Outreach Lite

https://chrome.google.com/webstore/detail/ninja-outreach-lite/

This free Chrome extension works even without a NinjaOutreach Account, and returns a TON of data on each website such as first name, contact information, SEO and social data.

Advanced Meta Tags Generator

http://freetools.webmasterworld.com/tools/advanced-meta-tags-creator

Easily create meta tags for your web pages using HTML coding.

Analyze robots.txt

http://tools.seobook.com/robots-txt/analyzer/

Checks your robot.txt file for errors

Keyword Tool

http://tools.seobook.com/keyword-tools/seobook/

Keywords Research Tool

Anchor Text Over Optimization Tool

https://www.removeem.com/anchor-text-ratios/

Type in URL and get full report of potential bad SEO links

Bing Webmaster Tools

https://www.bing.com/toolbox/webmaster

Like Google Webmaster Tools but for Bing

BROWSEO

http://www.browseo.net/

BROWSEO is a web app that allows you to view any webpage without distractions caused by styles. It also highlights parts of a page that are relevant for SEO.

Bulk HTTP Header Response Checker & Comparison Tool

http://www.tomanthony.co.uk/tools/bulk-http-header-compare/

Returns the HTTP response code for a list of URLs, and includes which URL they are redirected to

CloudFlare

https://www.cloudflare.com/

CDN and a security service to provide your website with speed and safety.

Copyscape

http://www.copyscape.com/

Plagiarism checker and a duplicate-content checker

IIS SEO Toolkit

https://www.iis.net/downloads/microsoft/search-engine-optimization-toolkit

Analyze SEO aspects like your site’s content, structure, and URLs for search engine spiders.

Kombinator

http://kombinator.org/

Makes combining/merging of keywords so much easier.

Meta Tag Analyzer

https://www.seocentro.com/tools/search-engines/metatag-analyzer.html

SEO tool to help webmasters analyze their web pages and Meta Tags

Meta Tags Extractor

http://www.webtoolhub.com/tn561365-meta-tags-extractor.aspx

Extracts meta tags from a website

Sunny Landing Pages

https://www.sunnylandingpages.com/

A Free Landing Page Builder that already take into consideration various Technical SEO Factors, so you don’t need to deal with them later.

Hope you will find the above Tools useful.

Author Profile:-

Kartik Mundhra

Digital Marketing Professional, with expertise in SEO, SMO and PPC.

For any sort of Project or Consultation, connect with me here at kartikmundhra@gmail.com

Connect with me via LinkedIN

 

Must-have Local SEO Tips To Conquer Google Maps

Undoubtedly, Google has proved a game-changer for the online business owners so far. In August 2015, it came with a big update at the same time changing the history of local searches. This update proved highly beneficial both for the users and SEO experts. With the update in Google maps, SEO experts started experiencing a difference in the way the local search was being made. The difference appeared in the form of three prime business listings in place of seven that used to rule in previous searches.

We can understand it better with an example, suppose you find “the best salon” on Google, then Google maps list will appear after paid business advertisements. And, Google will show the local salons that fall near to the searched locations with contact and address details. In this way, local businesses will reap the benefits of locating this on Google maps.

Local SEO can be a game changer, small businesses can’t afford to ignore it –   Absolute Summit

Make proper use of GMB (Google My Business)

GMB has become a crucial feature of Google as the information related to your business you add, it will appear on Google Maps, Google Search, and Google+. Make sure you focus on below directions while applying GMB for the local SEO:

You add targeted town or city on the landing page title of Google My Business.

Ensure that your GMB contains consistent, relevant and accurate information.

Primary categories of Google My Business should remain consistent with the product so that it presents a wider search category.

The listed location must be verified by business owner.

Mapping the location of your business to the site

It is great to incorporate contact details on the site to assist the customers to reach you. Along with this, you should map the relevant information regarding the directions to the business address using the Google maps. Apart from the business location, linking important information such as hours of operation, links to a phone call, driving direction, etc. proves to be a beneficial approach. In case, you are running a business in varied locations, then you should design several pages and work on optimizing them for the particular locations.

Smart handling of NAP

NAP stands for the name, address and phone number of a particular business. Make sure that you include the working one on the website and manage the similar one everywhere. Remember, none takes interest in your business and places orders until he talks to you. Google secures you in top 3, if you integrate real NAP.

To rank locally in Google Maps, it is important to have consistent NAP (name, address, and phone number) on all of your citations. Inconsistencies in NAP will keep your site from ranking in the 3 pack.  – Rob Harden  PDX SEO

Local keywords targeting for local search

Conduct page optimization on the basis of local keywords that rule in the search paradigm. Sort out the most searched keywords by users around you and start content creation as per the specific business location.

Local domain name is a good gesture

If you own a domain name having the location, then this will prove helpful in enhancing the popularity of your business. For instance, noidacakes.com brings better result as compared to onlinecakes.com.

Content rules everywhere

Like other searches, localized searches also require effective content to earn rankings under local search results. Get unique content written and amalgamate it with both online and offline SEO tactics to attain 3 pack result in rankings.

Importance of website reviews

Search engine takes customers’ reviews seriously in terms of offering top ranking to your business. And, many customers read these reviews to reach your business. So, provide quality products and services to your customers and encourage them to give the best reviews.

Inbound links form beneficial deals

To enhance the status and influence of a local business, you require expanding its popularity in the local area. Getting links from other sites local area to your own site can prove to be helpful. Local businesses have varied ways to get such links. Making donations, hosting a community event, building contacts, sponsoring meetup or webinar or promoting something of your choice can help you. Adding to this, you must own the following ingredients:

Keywords based on the location in inbound links’ anchor text to the domain.

Inbound links diversity to the domain.

Conclusion

In short, you should implement the modest SEO tips along with well-known SEO strategies. In return, you will be able to rev up your website’s ranking using Google maps in local SEO.

Author Bio

David Meyer is an SEO and SMM expert at CSSChopper, PSD to HTML Company. Owning a great hold on web marketing tactics, he serves the audience with informative write-up frequently. When not writing, he is found experimenting with something new from on-page.