10 Great Reasons Why Website Structure Matters in SEO!

A website structure holds a great significance from the SEO perspective. A powerful site structure increases the chances of higher ranking in the search engines for websites. There is no website that does not have a structure with it which might be streamlined or rigorous or disorganized. In this article, we are going to speak regarding the reasons that state how much website structures mean in the website designing.

The structure is the most overlooked feature or a thing while designing the website. Very fewer people know that this falls under the many crucial aspects of a site’s SEO performance. Also, few webmasters understand what it means to have a website structure which helps in the enhancement of the SEO.

1. A better structure ensures the better user experience

A great site structure is all about the colors, the kerning, the fonts, the images, the graphics, and the white space.

We all know that if a site lacks the appealing factor, it loses the potential audience and the attention of search engine too. The algorithm of Google makes use of the information from the searchers so that it can give a rank to your site.

2. Better the structure, better the sitelinks of the site

SERPs have a listing format for the site links which show the main page of your site along with several internal links. However, to have that, your website design must look good.

If you want best solutions for website designing, then you must start looking around right away because the early you get a designer, the early work gets started.

3. Website crawling becomes easier with a good site structure

Googlebot, a web crawler crawls the structure of a website. They function to achieve the goal of indexing the content to get it back in search results. This can only be possible when you have a better website design, making it much easier for the crawler to crawl your website and index the content.

4. Site URL structure must follow the navigation hierarchy

While developing the site structure, the second primary element is your URL structure. Once you have the URL structure, give a logical approach to your site hierarchy, developing it won’t be difficult. The organizing of the URL structure depends as per the hierarchy of your website which apparently means that your URLs will only have real words (no symbols) along with appropriate keyword coverage.

5. Get the HTML or CSS in site navigation

While creating the navigation, always keep the coding as simple as possible. For this, use HTML and CSS as they are the safest approach. If you are getting the coding done in Flash, JavaScript, and Ajax, it will limit the ability of the crawler to cover your website navigation and hierarchy.

6. Take help of navigation structure

In order to get the functioning of your site better, ensure the website design is not shallow. Since the navigation structure will follow your site hierarchy, therefore, ensure that the relevant pages on your site aren’t buried too deep as its good for both from a usability and crawler perspectives.

7. Use List Based Header on Main Navigation Pages

A header lists out the main pages of the website. That means that there should be a proper navigational header with the appropriate sub-categories into it. This will ensure a good site structure which will in return feature a better user-experience to your audience.

8. Develop an excellent internal linking structure

When you have an excellent function of internal linking, your logically approached site hierarchy will have more value to it. There are many tools available on the internet with which you can get the count of these. They are also important just because-

  • They allow quick navigation.
  • Information hierarchy gets established on the site, because of them
  • They help in spreading link juice around websites, giving more ranking power.

9. For the external search

Once you have maintained a good website design for your site, the external search becomes easier. People will find you in their searches and when they do, they will easily understand the most important categories and the relationship with their subsequent subcategories. This means that building clusters around important topics is given more priority than just scattering the information all over.

10. For internal site-search

If your website designing is done correctly then you are more likely to have a good website structure that mirrors the catalog data structure. With a well-organized catalog, you will enjoy a great on-site search. It’s the same with the internal search engine – like the Google utilizes the structure of your website in order to determine the important stuff on your website and the keywords are provided to your website to rank for.

If the internal site-search is done correctly, the on-site search will use categorization in order to improve the relevant search results. Furthermore, it can also use categorization so that the users can be redirected to specific category pages when the search gets auto-complete.

Final Words

While getting the website designing, you must remember that the website structure is highly crucial. It is in fact a result of careful thinking, accurate organization, and intentional design. Therefore, you must create a strong site structure before creating the site. But if you are doing a redesigning of the website, then you must remember that the navigational elements must be reorganized rightly so that the structural SEO can be improved.

Now, always remember that with a great site structure, you will have great SEO.

Author Bio:

Stephen Chong works as a writer for Fonbell Solution, an IT firm offering web-based services and Software Solutions such as Web Design In Singapore, Invoice Billing Software, Online Appointment System in Singapore. He would love to share the experience, knowledge, and thoughts with others on the web.

 

10 Fundamentals To Generate A Lucrative Content Strategy

Today we will uncover some of the best tips used to enhance your marketing success. We have all heard about just how important it is to have unique and high-quality content. This is still true and it is something you must have to see the type of revenue growth that you want. In this article, we will share the top ten fundamentals of generating great content and how this can become a money maker for you.

1. Unique Content

The need for unique content is the biggest part of any successful marketing professional’s arsenal. Unique content is the most important aspect of content production due to how it can set you apart from your competition. When you have content that sets you apart and highlights your attributes you will see more user engagement.

2. Accurate Information

Using the most accurate information that is up to date is another key component you will need to have for grade A content production. Using anything other than completely accurate information makes your content less useful for the user. This translates to a lower turn around and less revenue.

3. Rich Media

When you hear the term rich media all this means is high-quality media with useful links and text helping the user understand the media and its meaning. This is something that is a must have as well for your content production strategy.

4. High-Quality Links

Moving down the list of the top ten fundamentals for content production we come to links. The main two types of links you will need to be using are external links and internal links. An external link links to a different webpage other than the one the one the user is on. While an internal link will direct the user to a different peace but remain on the same website. When using internal links, you just want to be careful to not overdo it. External links are the same in that aspect, as well as you want to only link to other high-quality websites that directly relate to yours.

5. Social Media

Benefits of Social Media Infographic

Image source:Visual.ly

The use of social media is a great way to push your content out to the world. This is a highly effective tool to make sure that a higher number of people are seeing your offers for goods or services. Most social media platforms also offer paid promotions to help you to grow an audience if this is something that is within your budget.

6. Creating A Positive User Experience

Creating a positive user experience is one great way to make your potential customers happy. Some great ways to do this include having a site that works well on mobile as well as a desktop. As well as having a site that loads quickly and does not go so that they don’t want to stick around to see your content. Having your content well organized is another good way to enhance user experience. To take an example, Youi’s motorcycle insurance page has created content that is graphically soothing and could engage the users as all the sections are neatly bifurcated which is helping to display all the information creatively.

7. Group Collaboration

Group collaboration is one thing you should be doing if you have any more than one person working with you or producing content for the website or marketing effort. This can be a great way to bounce ideas off of each other and come to better solutions for issues you may be facing at the time.

Project managment software can be the key to group collaboration – Absolute Summit

8. Analytics Analysis

It is very important to keep track of the content you produce and change your production tactics as you see what works best. The fact of the matter is that not all content is created equally and what works for some will not work for others. By looking closely at what type of content you are producing you can see what type is doing the best and in turn create that type more.

9. Target Your Audience

By targeting those people with an existing interest in your content you will make your conversion rate much higher. This means seeking groups and individuals that you think would benefit from the content you are producing.

10. Recycle

Recycling content is just like recycling anything else, all it means is to repurpose it and reuse it. By taking old content and updating it and adding useful components to it makes it much stronger of an earner. This can be done in many ways such as adding video, adding images, and adding other links and text. You should also make sure that existing links still work well and are accurate as far as the facts within the content.

10. Conclusion

In conclusion, all of the tips you have seen here you can make some changes today and enhance your revenue greatly. The content production tips listed are also great for helping your content rank better. This means more organic traffic coming from the search engines and more money. Producing content like this is highly rewarded by the search engines, so you can see how it improves your SEO as well as overall content.

 

On-Page SEO: The Ins and Outs of it

On-page SEO is the course of making your website or webpage search-engine friendly. To make a long story as basic in words as possible for now – it is a process in which you tweak and adjust certain features on your website so that search engines like Google, Bing etc are able to index and crawl over your website. The tweaking is to make sure that your website’s content or structure is well understood by the search engines as a result.

In this piece of writing, we will be focusing on the On-Page or On-site SEO to help you understand the ins and outs of it – how you can use it to your best and most of all – how much of a basic knowledge you need to impress your interviewer(s) or bosses. By the end of this article, you will be able to discuss on-page SEO with confidence and a superior knowledge to your fellow newbies.

The first thing you need to know is that what exactly is On-Page SEO?

On-page SEO can be explained as the procedure for optimization of web pages so that they rank higher and in result gain more traffic via Google and other such search engines. An on-page includes both;

  •  Content
  •  HTML Source Code

This means that both the content, as well as the code, can be optimized in order to maintain or better your web page’s ranking.

Off-page SEO, however, is dependent on;

  • Links
  • Other External Signals

The main purpose of an off-page SEO is to help your website rank higher in ways on-site doesn’t. While you focus on your own website’s;

  • Pages
  • Titles
  • Tags
  • Content
  • Overall Structure

In on page SEO so as to optimize everything around your keyword – an off-page technique would focus more on ‘off-site’ (Off the website stuff) like back-linking from significant and renowned sites as a way to lead more traffic to your own on-site page.

Source: https://moz-static.s3.amazonaws.com/learn/seo/elements-optimized-sml.gif?mtime=20170104131405

On-Page Ranking Factors:

Now that you have a know-how about the difference between on-page as well as off page – let’s move on to the next point which is going to help you increase your site’s ranking by manifolds.

The on-page ranking factors can impact your website’s individual page’s ability to rank better if optimized.

Page Content

The content on your page is what can either make or break it for you. If your content is good and unique in quality – both the audience as well as the google algorithms would stay happy. In case, you have no idea about what a Google algorithm is then thought of it like an online inspector that inspects your site on the basis of your content quality, customer reviews/ trust, and your websites’ authority.

When your page has a good content then it meets the audience’s reason for searching the internet. Thus, your content should be your first and foremost priority. However, in the eyes of the internet and some people too – if your content isn’t accessible of linkable then it doesn’t matter whether it is bad or good – it’s of the same value i.e. zero. Thus, it is important to write on a trending topic and not something that people might not even have an idea about – unless your blog or website already is generating a lot of traffic, of course.

Title Tag

Being an HTML element, a title tag is used to specify the ‘title’ (you can totally understand by its name too) of a web page. Whenever someone searches the good on a topic similar to your title tag – it appears on the search engine results pages also known as SERPs.

Title tags hold great importance for;

  • Usability
  • SEO
  • Social sharing

When writing a title tag – be sure to write something that gives an idea of the content. It’d hold the audience’s attention and make them want to click on it too. Don’t try to stuff your title tag with a keyword – if it is stuffed – google won’t support it and the algorithms would push it to the invisibility level.

URL

You know the web addresses you put in the search tab and a website opens up are called URLs, right? A ‘uniform resource locator’ or URL states the location of a source on the internet (your webpage being one of them). A URL also uses a ‘protocol’ that can be sued to retrieve the resource or webpage you want to open. HTTP, FTP, HTTPS etc are an example or protocol.

While writing a URL – make sure that it is no longer than 2083 characters. Moreover, it should not be like domainname.com/4451.html. This is an example of a bad URL. A good URL should be as the picture below shows. A good URL reflects the hierarchy of information on a particular website.

Image Alt Text

Sometimes, due to slow or poor connection, the user is unable to view an image – that is when the Alt or alternative text comes into play. It is displayed in place of a picture to give the reader/ audience an idea of what it is.

Related image

Internal & External Links

Sometimes, when you are reading an article a text in blue or some other colour catches your attention. If you click it – you’d be led to another page. This is an internal or external link … a hyperlink that takes you to another resource or web page that either consists of an image or a whole new article. The links are termed as internal or external depending on the domain or website they have as their target destination. It is a common way to provide useful resources to content and to pass link juice from one post to another, resulting into better positioning in search engine results.

Well Optimized Webpage

An ideal webpage optimization would have the following:

  • Hyper-Relevance of the Topic i.e. in Title Tag, Meta Description, URL, Image Alt Text Etc.
  • Unique and Quality Content
  • Good Page Loading Time
  • Rating and Star Buttons to Promote Customer Review
  • Link back to its – category as well as their subs page, homepage etc.

Author Bio: Nathan John works as Content Editor at u verse packages. He contributes in various online communities and writes about technology, marketing & entertainment.

 

Powerful SEO Tools to Improve Targeting and Google Keyword Rankings

Whether you are a site administrator or a content creator, chances are you have given SEO optimization some thought. Search Engine Optimization (SEO) remains one of the most effective ways of optimizing online content for audience outreach and conversion. Studies have shown that up to 80% of internet users ignore paid ads and focus on relevant search engine results.

However, targeting the right individuals and choosing the proper keywords isn’t always straightforward. You can easily mismatch demographics with terms that have nothing to do with their real interests or Search Engine Result Page (SERP) requirements.

Before we start, it’s important to understand that Google’s SEO rules affect all search engines regardless of their developer. This means that Yahoo, Bing and others follow the same rules set by Google. If you optimize your ranking correctly, users of all browsers and search engines will be able to find you organically.

With that in mind, let’s take a look at some game-changing SEO tools with the potential to transform the way you see content creation moving forward.

SERPmetrics

We’ve mentioned SERP without diving into the details of what the term represents in practice. SERP is Google’s backend technology that affects whether or not individual sites rank well or not.

This means that you should do your best to abide by SERP’s rules and use the rule set created by Google in order to do so. SERPmetrics represents a platform that aims to track changes and fluctuations in certain keywords, SEO optimization patterns and SERP updates in general.

Buzzstream

Link building is a difficult process of building relevant links that audiences can identify with. The process is fairly straightforward but requires a lot of research and a trial-and-error approach to problem-solving.

Buzzstream is a platform that aims to alleviate much of the hardship from link building in order to free up their users’ precious time. By using Buzzstream, you will be able to organize your audience outreach as well as research the web for relevant topics and keywords.

Moz

Ongoing tracking of your industry’s keywords is an important aspect of ranking high with Google. Moz is a platform that allows you to track custom-made keywords based on your previous content. By activating Moz on your website, you will effectively get a tracking tool that will affect your SEO on a day-to-day basis.

Moz is a powerful platform that can alert you about industry trend changes in an instant and deliver actionable, informative analysis of each keyword you ask for. Investing into Moz Pro will deepen the influence this tool can make on your content should you decide that the base package is not enough for you.

There is no denying that Google has made an impact on how we perceive internet in today’s day and age. Improving your SEO standing with Google’s own tools is one of the best ways to ensure that your site ranks highly. Keyword Planner created by Google does what it says – it effectively analyses and tracks keywords in the niches relevant to your business.

It’s always a good idea to include translated and localized content on your site if you aim for high ranking. You can pair Keyword Planner with a number of services and tools found on the internet including online translation services. Outsourcing some of your content to a professional writer will add flair to your site and ensure a diversity of content on offer which is something very few businesses think about.

Artificial Intelligence (AI) technologies have taken root in SEO just like in other forms of internet experience. ClearScope is a SEO optimization platform driven by AI algorithms that analyze and optimize your content based on industry trends. You can set custom settings in ClearScope’s intuitive user interface (which resembles WordPress CMS) and quickly find the bottlenecks that affect your ranking.

The AI used in ClearScope uses natural language processing which means that it conducts “pings” with search engines to determine what content ranks better than other. This tool can provide a great gateway into SEO improvement and higher SERP ranking no matter what niche you operate in.

Page performance tracking based on SEO ranking is one of the hallmarks of keyword ranking improvement. SEMrush is a platform that uses active-time tracking for the betterment of your content over time.

The analysis tools available on the platform allow for a full summary of your domain ranking down to SEO optimization of individual content segments. This comprehensive tool can also be used for native content creation and topic research, meaning that you can write and optimize content through SEMrush without a local text editor involved.

WooRank

Presenting itself as a SEO checker, WooRank offers far more than meets the eye. The platform is designed as a “checker” platform for much more than keywords and ranking. You can easily track your mobile search ranking compared to others in your niche or even how many times people came to your site through social media.

WooRank can efficiently tell you what you lack in terms of content, targeting and what to focus on in the upcoming content creation cycle. All you have to do is link WooRank to your site and let the platform churn out an analysis paper which you can use as a baseline for future SEO optimization.

SchemaCreator

When it comes to SEO ranking, it’s important to pay attention to your Metadata. metadata represents the tidbit of information people have access to before clicking on your link. SchemaCreator is a tool dedicated to custom Meta data creation and control of what people see when they come across your links.

An important part of SEO is to include keywords and relevant content in every facet of your content. By using this tool, you will effectively take control of one of the most important optimization factors that will affect both your targeting and ranking overall.

In summation

It’s easy to see the importance of SEO by reading through these tools alone. Never underestimate the power of SEO to make or break your content online. Make time to carefully optimize your content before publishing it.

Maintain a consistent optimization rate and always reevaluate your targeting strategies without settling for a single solution. Chances are that your audience might follow different trends than the ones they seek today. Stay ahead of the curve and make sure to always offer useful content in exchange for the time they devote to your site.

Kristin Savage nourishes, sparks and empowers using the magic of a word. Along with pursuing her degree in Creative Writing, Kristin was gaining experience in the publishing industry, with expertise in marketing strategy for publishers and authors. Now she had found herself as a freelance writer.  She observes with a special interest how the latest achievements in media and technology help to grow readership and revenue and shares her opinion.

 

SEO Strategy 2018: 5 Easy Hacks to Boost your Organic Search Traffic

Do you know that more than 50% searches on Google happen from Mobile Devices? In a recent report, it was found that mobile searches exceed desktop searches by an extra 28 billion.

This shows that more mobile users are using Google than the desktop users. With the increasing number of Mobile phone users all over the world, it has become important to optimize your website to generate more search traffic from mobile devices.

Here are the 5 Easy Tips by which you can boost your organic search traffic in 2018.

Tip #1 – Create a Responsive Design

One of the primary things to optimize your website for organic search traffic is to create a responsive design.

When Google declared that it will focus more on mobile-friendly websites, people started to build a separate mobile version which used to be quite different from its desktop counterpart.

But let me ask you this! Would you like to go through the pain of managing two different designs for your website? I guess not.

Wouldn’t it be great if you have one design of your website that works for different screen sizes? It will keep things really simple, right?

Comes into the play the responsive designs, which automatically adjusts to the screen size be it mobile, tablet, desktop or laptop and still keep it easy to read and understand.

Tip #2 – Make sure Website loads Super Fast

No matter if your visitors are on an LTE supportable device or on 4G connection, there will always be a possibility that they could end up in a place where they won’t be having good reception of internet speed.

No one likes to wait for the web pages or web apps to take a longer time to load. It is necessary for you to not only have a mobile compatible site but a real fast website as well.

Imagine, someone searched you on Google, they clicked to visit your website, but it is taking too long to load your landing page. What will you do? You won’t wait and simply click the back button.

If too many people start to click the back button, Google will be notified that they don’t like your website for whatever reason. Trust me! You don’t want to look bad when it comes to your presence on Google.

A faster website will not only reduce the bounce rate but will create a better experience for the visitor which will help you boost your overall search traffic.

Tip #3 – Leverage Google AMP framework

Using Google’s Accelerated Mobile Pages (AMP) framework goes hand in hand with making your website fast for mobile devices.

As the name suggests, the AMP framework let your website become super fast and mobile-user friendly, so whenever someone will search on mobile devices the top results will always be AMP-enabled.

AMP frameworks ensure that the text on your website it readable to mobile users by making your website stripped of a lot of things like ads and excessive JavaScript.

This just doesn’t make your website light for mobile, but also drive more organic traffic from mobile searches as Google prioritize the AMP-friendly websites in the search results.

You may not see much impact of AMP from the developed countries where people are already using high-end fast devices, but from places where internet speed is not that fast or the people don’t use fast smartphones, you will see a significant increase in the mobile traffic.

Tip #4 – Keep Header image small

You definitely don’t want your visitors to continuously scroll and scroll to ultimately reach to the content they are looking for.

As mobile devices don’t have that much of a big screen, it’s better to keep your header image small. Also, make sure that your content is readable in terms of font size and font color.

What people can read easily, generates a better user experience.

Also, avoid putting pop-ups on mobile devices. If the whole mobile screen gets covered with crazy pop-ups, the visitors will more likely to exit from your website without even looking further.

Now you don’t want to irritate your visitors as too many pop-ups on mobile devices provide a poor user experience. A bad user experience increases the bounce rate, decrease the time on site, ultimately plummeting your ranking on Google.

Tip #5 – Keep Mobile-First Index in Mind

With Google’s mobile-first index in effect, you have to make sure that you are showing them everything.

This is a common malpractice among many mobile websites that they show some of the content, and then ask the visitor to click load more for more content, which increases the load time of the website.

This way, they are not showing Google all the content and hence, their rankings are not going to improve.

You need to make sure that everything on your website, not just the text, is visible to Google. You need to let the Google bots crawl HTML, CSS or any other style sheets that you have implemented on your website.

That way, Google will be aware of the complete architecture of your mobile site and can rank you based on that.

Conclusion

SEO is a vast process in its own. There are a lot of different strategies that you can follow to increase the rank of your website on Google. What may work for you, may not work for others.

It is always best to try different strategies and see which one gives the best results. The above-mentioned hacks are easy to follow as they do not require much of the back-end work.

Following them or incorporating them with any other SEO strategy will surely let you make your mark on the Google search engine.

About the Author:

Ashish Sharma is the Chief Marketing Officer at WeDigTech, a Mobile App Development Company. He is responsible for marketing activities that have to do with creating, communicating and delivering offerings that have value for clients or business partners.

 

An In-Depth Guide to Creating Custom Page Templates for a WordPress Websites

Introduction to WordPress Page Templates

The process of creating a website can be filled with frustration and confusion. WordPress makes this process much easier, offering one of the easiest ways to successfully create a business website, personal blog, or landing page.

WordPress is specifically designed to offer users the ability to tweak everything about their page template. These page templates are basically one way for WordPress and the template to communicate in order to display the appropriate web page layout or design.

For example, a user may wish to equip their website with a personal blog widget. This can be efficiently done by selecting the Blog prefab from the template section, and then the template data will be applied to the web page. Suddenly with the click of a button, a web page has been configured to utilize a blog template to save hours of prototyping and configuration nightmares.

Step 1 – Creating Custom Page Templates (The WordPress Template File)

In order to successfully get started in customizing WordPress page templates, it is best to start with finding a text editor that is easy to use. This can be Notepad, Wordpad, or some other standard text editor that allows you to easily save and load documents with.

Once you have selected a text editing software, you should create the template file by creating a new text file, adding the following line of code…

<?php /* Template Name: TEMPLATE_NAME_GOES_HERE */ ?>

Replace the TEMPLATE_NAME_GOES_HERE with the name of your web page template. You can then save the template file. The file extension has to end with .php in order for WordPress to recognize the template file.

Step 2 – FTP Client Connection

Once you have created the template file, you will need to upload it to your website. This can be done using a popular FTP client, such as FileZilla FileZilla is a free FTP client that allows you to transfer data with ease.

Before initiating the transfer process, be sure to have logged into WordPress and established a web page. Once this is completed, you can then upload your custom website page template to your website theme.

Once the template file is uploaded, WordPress should successfully recognize the template on the template drop down menu. Select the newly uploaded template and the file should open up within the editor.

Step 3 – Editing Custom Page Templates on WordPress

There are a few different options when finally editing the web page template within the editor. The first option is to start from scratch and slowly add HTML code, PHP code, or tags to the template file. This can be tedious, and is only recommended for experienced website designers and coders.

The second option requires access to a WordPress theme. Select the theme and copy the code within the page template file provided by the WordPress theme. Paste this code into your own custom page template file and begin adding and removing contents. This is the easiest way to start editing and customizing a page template.

There are also code snippets available on the internet than can be copied into your custom page template file in order to establish web page layouts, or to present other useful widgets or tools on your web page.

Step 4 – Additional Details about Editing Page Templates

As you continue to apply new code snippets to your WordPress template, it should become easier to understand the process of customizing a web page. Each section of the template code is usually designed for a specific region of the web page. These sections can be easily managed within the page template file. Every time this file is edited, it will need to be re-uploaded through the FTP client onto the WordPress website.

You can also edit page template files directly through the WordPress page editing screen. This can allow for the ability to make quick tweaks and adjustments to the page template without having to go through the entire FTP transfer and upload process.

It is also smart to create one baseline page template that can be used with your WordPress theme, across your entire website. This baseline page should be blank so that you can copy the page template and paste its contents into a new page file whenever you are creating a new page on your website. This process will save time instead of having to start from scratch each time.

Conclusion to WordPress Page Templates

There are a number of common practices that can be recommended before starting your official WordPress website. Some of these practices have been summarized in the sections above. While this article can provide assistance in creating your WordPress page template, the truth is that only personal experience will genuinely get you comfortable when it comes to customizing web page templates.

For some users, this experience can take some time to understand. But with every minute that you spend working with WordPress page templates, you will slowly grow more comfortable with the tools that are offered in order to customize your website.

There are many tutorials and code snippets that are available as resources on the internet for free. If this article is not enough to get you started, there are plenty of other resources that can be utilized in order to get started. This article has summarized the simple process of creating, editing, and uploading a custom page template file to a WordPress website.

The best way to get experienced working with anything is through experience, and I assure you that with consistent practice, you will eventually become a master of editing custom page templates on WordPress.

BIO

In addition to being the editor at designrfix and writing about tech, web and graphic design among other subjects, I love “unplug” and be outdoors hiking and enjoying nature. If you can’t reach me, it’s probably because where I am at doesn’t have cell phone reception.

 

Your Destination for Key Largo Web Design

At Lakeview Studios, we offer the absolute best in Key Largo web design. No matter what business you’re in, we’ll modify or create a site that sets you apart from the crowd and keeps customers coming back. And how do we accomplish this, you might ask? Well, that’s an excellent question, one we hear all the time and are always happy to answer. All we need is a few minutes of your time– just long enough prove why we’re the top choice for Key Largo companies who demand a little bit more from their website.

Three Things that Every Great Key Largo Web Design Company Needs

Broadly speaking, a Key Largo Web design has to have three things going for it to help your company reach the next level. First, the designers have to understand the Key Largo area thoroughly. The last company you want designing your site is an outfit out of Miami that’s never bothered leaving the mainland. Your site needs a design team that knows Key Largo just as well as you do.

Second, the company you use has to have the most up to date technical expertise, good writing skills, and lots of creativity. There was a time when any old kind of website would do. It didn’t have to look good or function well; it just had to be out there for people to find. Unfortunately, those days are long gone. In fact, they’ve been gone for over a decade. The internet landscape changes drastically almost every day. That’s why you’ll need a design company that’s skilled enough to keep up.

Last but certainly not least, your web design has to be responsive. Responsive is an important term in internet marketing, one whose meaning depends upon the context it’s used in. Take the user interface, for instance. Your site has to function smoothly at all times, no matter what kind of device your potential customer is using.

A responsive site is also one that evolves and rolls with the changes. While this sometimes refers to functionality and appearance, consistent search engine optimization (SEO) is just as important. In case you’re not familiar with the term, SEO is a set of techniques a digital marketer uses to direct the right traffic to your site. And what is the right traffic? Well, that’s an easy one. The right traffic for your site consists of people who are most likely to buy your products or services. High traffic is fine as far as it goes, but you’ll need sophisticated local SEO for it to make a difference in your bottom line.

How Lakeview Studios Delivers All of This Simultaneously

Lakeview Studios operates out of the Florida Keys, right near where your business operates every day. Our designers and content writers know the Key Largo area very well, and we’ll use that knowledge to benefit your company directly. Working with us is like having a neighbor design and maintain your website. We have a rich foundation of knowledge already in place, and we’ll always ask if there’s anything more we need to find out.

As far as technical expertise goes, we’ve got all the know how we need right at our fingertips. Just as importantly, we keep up with all the constant changes that happen in the world of internet marketing. And whether you’re talking about our designers or content writers, Lakeview’s creativity is second to none. Your site will have a sleek look without going over the top. It will be easy to use even as it pleases the eye. This is just another way of saying we offer the perfect blend of the old, the new, and the effective.

Now let’s talk about responsiveness. We’ve already mentioned the easy user interface you’ll get with our Key Largo web design, but the responsiveness of our sites goes much further than simple usage. Again, it’s all about getting the right traffic. We understand the fundamentals of search engine optimization better than anyone in the business. And we’re talking local SEO, not using keywords that once worked in Alaska.

We’ll do the all the fundamental SEO research in advance. This means we’ll track down exactly what your target audience is searching for right now. Then, we’ll use our arsenal of techniques to put these keywords exactly where they need to be. We’ll weave them subtly into the text of your site, just how search engines like Google prefer them. We’ll also tuck them away in your images, where the search engine algorithms will use them to your benefit.

The end results are impressive. Your site will climb up the results page quicker than you think. Once we get your site up and running properly, it won’t be long before you have just the traffic you need– customers who want the exact products and services that you offer on your site. And this is when things go beyond amazing and become increasingly profitable. Contact us today and we’ll talk about your needs and everything Lakeview Studios can do to fulfill them.

Ask Yourself These 4 Things Before Hiring A Web Design Company!

So, you have plans to build a website?

A perfectly designed website is a face of your business. However, if you go down to choose the web design that is not perfect for your business, you may end up pushing back the customers.

Nevertheless, an attractive website should not only be visually appealing but should also be fully functional. While you can choose any template to build company’s website, hiring a professional will make the task less daunting and easy.

They will not only show you visually-appealing design, but will also look for the things like SEO (Search Engine Optimization), SMO (Social Media Marketing), branding, flexibility, scalability, and etc. that influence the success of a website design.

So, if you have plans to hire a website design company have a look at some of the things you need to know before hiring the one:

Is The Company Experienced?

Ask them, since how long they have been in the business, or how much experience they had in functional areas. You can look for the number of clients, testimonials, quality of their web design portfolio and many other things to gauge their overall experience.

The total business years of a web design service will tell you that the company is stable and is running successfully. Moreover, the number of clients will tell that the company is quite familiar with all kinds of website projects.

Since the professionals will have a good experience, you can rely on them for deadlines and time frames. You can also ask them about:

  • The total number of employees they have?
  • The clients they are working with?
  • Which other services they are offering?

Will You Get The Website Ownership?

If you have trusted an affordable web design company, make sure to ask them about copyright. You should have right to access graphics, texts, logo and other things that are designed for your website.

Ensure that you will get all access to edit and update the content whenever you need.

Do They Offer Ongoing Support?

Is the website design company you are hiring offer the ongoing support? A website has lot more things than just changing content and updating logos. It has so many functions that need professional assistance, so make sure to choose a website design company that offers generous and affordable search engine optimization on an ongoing basis.

With professional support, you won’t need to outsource an additional developer to fix the problems. A professional will help you with your emails

  • The domain name
  • Your website hosting
  • How you can make use of content management system of your website
  • In setting-up ecommerce and much more

Do They Offer The Choice of Platform?

The choice of platform is a must! Whether you want your business to work on CMS or you have plans to choose another platform for your business, there are many website design services like the Website Design and Digital Marketing for your business in Australia that offers ease to pick your platform. You can look for them and ask them to design your website.

So, those were some of the most important things you need to look for before hiring a web design company. Make sure to ask them before hiring the one!

What To Look While Choosing WordPress Website Developer

WordPress is the world’s most popular blogging platform, and it is used by millions of people worldwide – some of them use it for professional purpose or some use it just to keep in touch with their loved ones.

Either way, it may be, WordPress is very easy to operate, it comes with an infinite of useful plugins that can enhance the user experience.

Nowadays, many professionals are creating an online presence through the WordPress. If you are the one among them, and not made any virtual presence yet, consider this piece of writing, that will enrich your knowledge of WordPress and WordPress Website Developer.

Before You Hire, Just Take a Look At What is WordPress All About?

Right from its inception in 2003 to till today, WordPress has been the perfect option for numerous web development solutions. On that note, it’s necessary for you to know its benefits.

WordPress is for everyone, whether you are planning to build highly interactive, responsive, and functional business websites, WordPress will be the right option to choose.

It will help you to build the best website and it will also add more power in presence of your website.

There are many advantages of choosing WordPress over other platforms include:

  • It is very easy to manage, as it is a browser-based platform.
  • It offers hassle-free site management with numerous plug-ins and easy-to-use interface.
  • WordPress sites are search-engine friendly websites. Because it offers simple and clean coding.
  • With WordPress CMS solutions, you will gain the opportunity to perform regular updates on your site.
  • It offers 100% customizable designs which give you a unique experience for your targeted audience.
  • One of the direct benefits to choose WordPress is its ability to scale.

WordPress modifications have limitations. To conquer these limitations, it advisable to hire a WordPress developer.

There are many reasons to hire an expert in WordPress website development. Just have look on the following reasons that make you hire a qualified website developer.

Benefits Of WordPress Developers

  • WordPress developers are people who have skills to create, alter and improve the code of an existing platform as specified by the client.
  • The creation of website does not limit the selection of color and designs, but it includes installation of widgets, web pages, and many other website solutions. Thus, to suffice all your desired need to create a website, you will require a developer.
  • With the years of experience, they work as the pro in the website creation. So the more experience your developer has, the better services you will get without a doubt. To identify an expert, better to look at his/her portfolio.
  • By looking at the portfolio, you will get a clear idea about his/her past works that will beneficial to make the best decision for your project.
  • By hiring a professional WordPress developer, you can be sure to get high-quality services for your money. While it is true that the WordPress platform is intuitive, comprehensive, and user-oriented that everybody can create a website. However, developing a professional, solid, and secured website can be a challenging task.

Concluding Note

Taking assistance of a professional developer is vital in terms of minimizing the risks that most beginner websites owners are not aware of. Thus, if you really looking for the best website developer, Kodematix is a perfect one to choose.

Besides the technical expertise, a professional WordPress developer will acquaint website owners with latest trends and practices that will enhance the visibility of the portal. So, taking help from an expert is very significant.